We had the opportunity to collaborate with popular TikTok Influencer “DocSchmidt” to promote SLU School of Medicine admissions for students, residents, and fellowships. This project involved collaborating with a video producer at SLUCare Marketing Group, for two days of shooting in studio and on location.

The primary focus of this campaign was to drive traffic to our Instagram page, and this was accomplished in droves. We saw a 12% increase in followers and engagement skyrocket.